If you have done all this work yourself, then you presumably know about balancing the system?
If a tradesmen did it for you, he/she! should have done it.
The water flows around the system to different rad combinations using parallel flow paths. This means that the longer flow paths (to the downstairs rads in your case - furthest from the boiler) have a longer path and present more 'resistance' to the flow of hot water. In turn this means that the rate of water flow is less - so they don't get hot.
Balancing means turning down the lockshield valve at the OPPOSITE end of the rad to where the thermostatic unit is (with all the Thermostatics held wide open) so that it partically constricts the flow of water to the SHORT pathways, so that equal amounts of heat get distributed everywhere.
Google 'Radiator balancing' for more information on exactly how' - or get the contractor back if you've not yet paid him.