Is there no equality of the sexes in the adverts?

[anotheoldgit]

I refer of course to the advert that shows that Bisto woman (can't think of her name) who waves a magic wand and her appearance is transformed, but then goes on to ogle a much younger man by her side.

If the roles were reversed sand it was an older man ogling a much younger female, he would be classed as a 'dirty old man'.

And then of course there is the little matter in adverts were the male of the species is always made to look inferior to the female.

[craft1948]

What do you mean "made to look"............

[boxtops]

I haven't seen any of those "inferior" adverts for a long time, AOG, if you mean the "even a man can do this" sort of thing... - nor have I seen the adverts where the woman is waiting for her man to come home, with his warmed slippers...

[Stephen_G]

Lynda Bellingham, aog.

Yes, an older man ogling a much younger woman would be a `dirty old man' Explains why there isn't a show on TV called `Loose Men'

[Zeuhl]

Heavens Forbid that an advertiser should invest their money on advertising that appeals to their target audience!

[mccfluff]

isnt it a younger man ogling to older woman in the latest m&s advert, i like to think of them as triggs and crafty :-)