Does this advert offend?

[anotheoldgit]

http://www.dailymail....easts-prime-time.html

I have seen this particular insurance advert on a number of occasions and I have often wondered how long it would be before it attracted complaints, well true to form it has happened.

Much as they wish to cover it up I am convinced that it is the jolly large black woman (jolly in the term of happy) that I think most are showing concern about.

/// and that it is offensive in stereotyping on religious and race grounds. ///

I still can't understand where the religious aspect comes in though.

But thank goodness common sense has prevailed and we can continue to enjoy a rather enjoyable cartoon even if it comes in the form of an advert.

What are other's views on this?

[China Doll]

Not offended but I too thought they were overly enthusiastic about the value of the nector points offered.

[TheNovice]

37 complaints - prime time tv - daily mail...enough said!!!!

[ummmm]

Not offended.

[Joanne130]

Lol ChinaDoll

[Baldric]

It's a cartoon, for gawd sake, get over it!!!

[chaptazbru]

Aren't some people easily offended ??!

[tinkerbell23]

Who the hell are these people who complain about stupid things like this.....

Theres much worse going on in the world, they need to get a bloody life. Seriously x

[Zeuhl]

has so far sparked 37 complaints from outraged members of the public[i

37!
37!

Not much of a [i]backlash] is it?

most of the complaints are suggesting it represents over-sexualisation because it features female cartoon characters in bras and knickers

Good grief.

[TheNovice]

how does the mail know these people are 'outraged' and are all 37 in such a tizzy.

[Zeuhl]

I think it should be banned because it is;

- a bad cover version of YMCA

- not nearly as good at increasing awareness of the brand as the rival 'Meerkat' and 'Tenor' campaigns

[jno]

ah, a jolly fat black woman like Hattie McDaniel in Gone with the Wind (1939). How up-to-date can you get.

It is nice the way the only black person is fat and the only fat person is black - gets all their tokenism into one drawing and saves so much time.

[Lie-in King]

I'm not offended by the ad, more by the attitude of those complaining.

In the names of all the Gods & little fishes, I despair sometimes...

[Gromit]

It is a strange advert with that Big black Women constantly flashing her knickers. I can only conclude it is Subliminal because I have often thought their advertising was pants.

[TheNovice]

I'm with you there Lie-In-King!!

[craft1948]

Obviously I complained 'cos there were no large men in thongs..............

[anotheoldgit]

jno

/// ah, a jolly fat black woman like Hattie McDaniel in Gone with the Wind (1939). How up-to-date can you get. ///

/// It is nice the way the only black person is fat and the only fat person is black - gets all their tokenism into one drawing and saves so much time. ///

Now this must be one of the offensive in stereotyping on religious and race grounds responses they are talking about.

And I have just noticed a dwarf in the corner of one picture, absolutely disgusting and most offensive to short people.

I ask you?

[berniecuddles]

well said lie-in king quite pathetic

[Baldric]

I don't know about a dwarf, but I did spot the Ed in the bottom r/h corner of one picture.

[nannybooby]

was Hattie McDaniel the ditsy maid who "knew all about having babies, Miss Scarlet " ?

[nannybooby]

ps advert does not affend I go to the loo ,put kettle on etc in commercial break