Does anybody else think that this is a very erie government choice to put this advert on? It has impact but I agree that it does add more to the Big Brother Is Watching You feel which surely the government would want to repress. I have only seen the TV advert but it is quite chilling to think that your government is watching your every move. I realise that it is only for car tax purposes and that they aren't really watching you for this merely recording it on a database. But the statistic that every person is captured by 23 different cctv cameras every day.
Maybe I've thought into this to much but I have recently read George Orwell's 1984 so am thinking about its relevance today.