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peter | 22:08 Tue 13th Nov 2001 | Adverts
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what does 'air in a g string' advertise
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The famous 'Air On A G String' is synonymous for 'more mature' TV viewers with Hamlet cigars. A long-running series of classic ads used the music as a theme, and when tobacco advertising was banned on television, they ran the entire series as a tribute - power of association in action. I don't think the tune has been used since - it's probably been spoiled for any other campaigns, but if anyone does know if it's been used, post here.
Classic advert. Have a look at www.tvadmusic.co.uk for a huge list of ad music.

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