Oh dear, you really are going down the wrong road Johnny!!
If you want to feed a food that your dog will love and is very natural then go RAW, we only feed raw meat, raw veg, raw bones, whole chicken carcases, raw green tripe etc. its a lot of work, some research and a lot of dedication, it is a lot kinder to your dogs digestive system as it doesn't have to battle against things like flavour enhancers, preservatives and cereals. Their poo's are half the size and they don't get wind, the dogs never smell even when wet.
Research: Raw Feeding or BARF feeding. or read: "Give your Dog a Bone"
Most certainly the way forward!