Nope - I don't like everyone so why would everyone like me? We are all different and have different tastes. Personally, I find folk who are liked by all a bit bland and nicey nicey. No thanks :)
No, similar to my family, my mam and brother aren't fussed whether they are liked or not, my dad seems bothered though. Me, I think it's nice if you're liked but I know not everyone likes me, just like I ain't a fan of everyone either.
Seriously, I think that most of us like to have a public persona and a private one - and only the true friends crack the eggshell to understanding the latter.