Crosswords6 mins ago
Value of a company
2 Answers
which is better: book value or market value
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For more on marking an answer as the "Best Answer", please visit our FAQ.The reply to the query depends on who you are. If you are a buyer of the company, then book value tempered by the market value will be relevant; for market value reflects the view of the market on the value of the company and its products. If you are an investor, book value will be relevant. But then, market value reflects anticipations, projections of profitability of the business.