'cash Alternative' For Prize Draw Win
Hello,
I won a website prize draw in which the prize was a computer. The operator paid me a cash alternative, as they are entitled to do under their terms and conditions. I'm very happy to receive a cash alternative, but I didn't request it, this was the operator's choice.
However, the cash alternative paid (£600) is less than the price of the computer (manufacturer's website says from £800 and i am unable to find it online, new, for less). I asked the operator about this and they say that the amount is based on the cost of the item on Amazon at the time of prize draw launch.
I don't wish to seem ungrateful, but it's a profit-making website, they're not giving away prizes out of the goodness of their hearts. There should be some kind of check on prize draw operators actually allocating prizes and giving prizes which are as advertised? Any advice?
Thanks