its called carob confectionary, dairy free, I thought carob was sweeter than chocolate, so went with the sugarfree stuff, hate waste so would like to use it if possible.
It's not a bad alternative to chocolate if you can't have it. When my son was small he blotched up if he had dairy and there wasn't much around in those days so I used to make his easter eggs from carob chocolate. He didn't know any different and he loved it.
It was a lifesaver at the time.