Tesco Packet Rice.

[Caran]

I bought a packet of their chicken and sweet corn flavoured rice.
I looked at the ingredients. It said suitable for vegetarians.
There are 21 ingredients and no chicken in sight. How can they call it chicken flavoured without any chicken?

[Mamyalynne]

'Flavoured' is the magic word in this instance.

[hc4361]

No wine in wine gums, either

[Jackdaw33]

Mamya is right. You have only to look at the packets of multifarious 'flavoured' crisps to realise that they have not had the remotest contact with the item from which they are supposed to derive their 'flavour'.

[pastafreak]

Flavours created in a lab...not a chicken in sight.

[Neveracrossword]

My son had a vegetarian friend who could eat the 'beef' crisps we had, but not the 'cheese and onion' - I forget the details of the ingredients involved.

[Mamyalynne]

Yep and as long as they put the magic word there
they have told no lies.

[Caran]

Doesn't seem right to me!

[Mamyalynne]

That's why a lot of people avoid artificial flavourings.

[NoMercy]

It's a bit like anti wrinkle creams ... they reduce the "appearance" of fine lines and wrinkles.

As long as they use work trickery, they're technically not lying.

[murraymints]

there's no monsters in their munchies either ! lol neighbour's granddaughter informed me of that fact !

[Hopkirk]

For a while after the BSE scare, Bovril could be eaten or drunk by vegetarians.