Tesco Club Cards Could Be Used To Send Trigger Warnings Against Buying Junk Food

[naomi24]

//Tesco customers have hit out at the supermarket after it was suggested Clubcard data could be used to 'nudge' them towards certain food choices//

 

https://www.manchestereveningnews.co.uk/whats-on/shopping/tesco-shoppers-vow-ditch-clubcards-29960049

 

Intrusive or helpful?  It's a 'No thanks' from me.

[douglas9401]

Had you down as a Waitrose gal.

[Arksided]

I wouldn't give two hoots about it, thing that grates me is the dicount vouchers for stuff I never purchase claiming pesonally selected for me... yeah my arris they are.

[Arksided]

*discount

[cashier]

No from me as well. I eat what I want, not what someone else tells me.

[Boto]

Big brother.  I would just ignore their suggestions.

[Old_Geezer]

More control/manipulation of the citizens. Matters little if the abuser is big business or elected government. They need to mind their own darned business.

[ubasses]

Surely the best way would be to only have club card prices on healthy foods and make them cheaper than junk food.

Better to encourage than making customers feel like they are being watched and judged.

[pastafreak]

If they want to send me offers on fresh foods like fish and veg, that's ok-ish. Better than 3 for the price of 2 crisps and bags of sweets.

I don't want to be lectured on sodium or red meat intake.

[Old_Geezer]

Plus it'd send previously faithful customers elsewhere in search of better prices for the stuff they actually want to buy. That'd be a good marketing strategy.

[Canary42]

I guess it's just another example of the pervasive intrusion into our lives - similar to what Google does here.

[Canary42]

.... oh, and it's a NO from me too

[Hymie]

British supermarkets are engaged in a price cartel – whereby they sell at an agreed price.

 

If you imagine how a supermarket should be pricing articles it sells; this will include the price at which it buys the item, the quantity it sells, any spoilage loss (due to shelf-life etc), how much shelf-space it takes, the profit needed etc.

By some incredible coincidence, many items sold in different supermarkets are priced exactly the same (to the penny).

 

Many of these ‘loyalty card’ prices are not offering items any cheaper than a rival – just if you don’t sign up to such a scheme, you will pay more for the item (at that supermarket).

[Atheist]

OG.

"More control/manipulation of the citizens. Matters little if the abuser is big business or elected government. They need to mind their own darned business."

The mass of advertising on the TV is doing exactly that. Anybody else here hate adverts? Frank Zappa said it brilliantly with "A am the Slime From Your Video".

 

[bednobs]

this is what tesco clubcards are already doing anyway - giving one 'discounts' on the things they want to sell.  This is no different

[vulcan42]

It shows how hypocritical they are when continuing to sell "junk" food. Supermarkets are like the religious zealots, the last part to be converted is the hip pocket.

[Old_Geezer]

We are used to ads. They operate at the level of advice.

These incentives are more underhand. They use price to control what you will want to buy.

I agree there is a similarity but in my opinion they are different levels, either side of what is reasonable.

[Cloverjo]

I hardly go in Tesco now, but I still have Clubcard points to spend. If I go in to buy a bottle of wine I'll ignore any nudges toward a healthier drink.