Technology2 mins ago
What are key issues facing Thorntons plc?
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Any thoughts on what issues are facing Thorntons plc at the moment, especially in the light of disappointing results? Who do you think Thorntons customers are? What is there market? Do you like Thorntons chocolates?
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For more on marking an answer as the "Best Answer", please visit our FAQ.I can't answer most of your questions, and I don't know what THEIR market is, but I certainly like Thorntons chocolates but I don't buy them regularly, it's usually as a treat. I also have no objection to receiving boxes of their chocolates for a birthday or Christmas present. I have noticed that they have now started selling Thorntons chocolates in some supermarkets and card shops which could increase their customer base.
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