sorry, i dont think it's the kids fault - it's the parents. if you are so weak that you bow down to pressure from your kids to buy them something you can't afford then more fool you, the kids wil never learn the value of hearing "no" or the value of money. do you honestly expect manufacturers of stuff to lower the prices because your kids might nag you to buy them it? Its like saying "why is food so expensive?, not everyone can afford chocolate biscuits" things are the price they are, so teach your kids some manners and dont be dictated to by them!