News3 mins ago
TV viewing figures
1 Answers
How are these calculated? One TV set could have a family of 5 in front of it, and another could have just one person in front of it. When a show is recorded as having for example, 8million viewers, does that mean 8m sets were turned on, or that 4m were and they've calculated on the basis that two people were watching each TV?
Answers
Best Answer
No best answer has yet been selected by laura_lou7. Once a best answer has been selected, it will be shown here.
For more on marking an answer as the "Best Answer", please visit our FAQ.Viewing estimates are obtained from a panel of television owning households representing the viewing behaviour of the 25+ million households within the UK. The reporting panel of 5,100 homes is selected to be representative of each ITV and BBC region. The service covers viewing within private households only.
Programme audiences are calculated by averaging the audience of all minutes covered by the programme transmission, from the start-time of the programme until the end-time of the programme, but excluding any embedded commercial breaks and promotions.
http://www.barb.co.uk/about/faq
Programme audiences are calculated by averaging the audience of all minutes covered by the programme transmission, from the start-time of the programme until the end-time of the programme, but excluding any embedded commercial breaks and promotions.
http://www.barb.co.uk/about/faq