advertising on sky

[PLIVELY34]

does anyone else think the amount of advertising done on the sky digital channels is ridiculous. i mean a programme starts at 8pm for example and by 6 mins past there are 5 mins of adverts. and this is then repeated for every 15 mins over the hour. the discovery channels are the worst for this. i know they have to make their money but talk about putting people off watching because of the ludicrous time given for advertisements. anyone else agree?

[Lakitu]

Yes, it drives me crackers!

What I've started to do, when there's a programme I want to watch virtually uninterrupted, I either pause it as it starts or just set it to record. For the first 15 minutes of the show, I go and do something else - my dishes, quick phone call, whatever. When I sit down to watch the show I can forward through the adverts and by the time the show is finished in real time I've either caught up with it or or only a couple of minutes behind.

I know, it's a bit sad, but I really hate the ads when it's a show I really enjoy LOL

[Ethel]

I gave up watching Desperate Housewives on Channel 4 because I couldn't stand the adverts - especially the first one, that came on whilst the opening credits were still being shown.

I do the same as Lakitu - record everything I want to watch and whizz through the adverts.

[Lakitu]

Ethel, do you sometimes find yourself sitting throught the adverts before realising you're watching a recording? LOL

[Ethel]

I refuse to answer that for fear of making myself look stupid.





*yes*

[Lakitu]

LMAO! It eventually creeps into my tired brain that I can FF, by which time it's on the last advert anyway!

I'm glad it's not just me :)

[R1Geezer]

You need SKY+. advert break .........zip, gone!

a 1 hour show on sky takes about 40 mins on BBC. 20 mins of ads, intollerable I just set it up to record what I like then watch off the list, never watch an ad!

[Ethel]

What is this Sky+ advert break?

[delboy3]

What pi55es me off big style is not just the amount of ad breaks, but the fact that each and every commercial channel (and I have access to dozens) just so happen to have their breaks at exactly the same time. Grrrrrr!

[Lakitu]

BBC don't have advert breaks.

[Brumbiter]

To be fair - and I'm not sure why I want to be fair! - most imported US shows run for between 40 and 42 minutes these days. 20-30 years ago it was 44 to 47 minutes.

If you're running to a regimented schedule as most channels do these days, i.e. all programmes starting at x o'clock or half past x, they will naturally fill it up with ads to increase their revenue.

Bring back the old BBC1 schedule, where Mon-Fri after Nationwide you had shows starting at 7.20 and 8.10!

[helpmeout06]

Absolutely, I'm watching Cold Case right now and just as I get into it the ads come on, it's so annoying, I know they have to make their money, but they charge us enough for the privilege of having Sky.

[helpmeout06]

I think Sky is ridiculous full stop, I'm sure I wrote something about the advertising on Sky once, I want to throw the remote control at the screen, I was watching 24 the other night and there must have been ads every 7 mins, it's a joke, not only that the repeats are driving me mad, the Disney Channel, Living TV, we have all these channels and sometimes there is just nothing to watch. Yes I know I can read a book so I do.