hit enter too soon. When we were advertising, CV's and applications would be removed from covering letters and only the CV and application would go into the shortlisting process, again because we got so many applications.
Things which made an application/CV stand out were brevity, clarity, legibility, demonstration that the applicant had actually read the job description and person spec and (more or less) fitted it.
Witter, bullshine, poor spelling and grammar bumped the applicant down the list.
Sorry to be so hard but when you get hundreds of applications for one job, you need a system that is both fast and fair and doesn't take up an inordinate amount of time.