Media Brands - help me get a job!!

[sophieeloise]

I am applying for a grad scheme in media planning and one of the questions on the application form is:

"If you were a Media Brand, which one and why?"

If anyone has any ideas or anything that might make me stand out a little more than I do (!!) then please help me!! Thank you!!

[thugulike]

If you don't have the personality to make a choice yourself then maybe this isn't the right career for you?

[sophieeloise]

It's always good to get as many opinions as possible, especially in this field (media planning) where brain storming and thought sharing is essential when creating brands and creative briefs. I have many ideas of my own but thought it would be interesting to obtain others thoughts to see if there was any strong threads I could expand on. Thanks for your help though!

[jno]

It may be this isn't asking you to think of a good brand but a sort of personality test - what sort of dog would you be? What sort of book? etc. In which case you'll just have to think of a brand you identify with: Daily Mail, righwing and terrified of everyone different? Bravo, late-night porn? Press complaints council, good at rebuking people? News Corp, ruler of the world? BBC1, stately but prone to phone-in scandals? Financial Times, global financial interests?

If in doubt, just say you're the Times.

[sophieeloise]

i was thinking of saying the Sunday Times actually - thanks!