Heston to take on airline food.....

[jd_1984]

Heston Blumenthal is hoping to do for much-mocked airline food and NHS meals what he did for Little Chef - by raising culinary standards.

The award-winning chef, whose Fat Duck restaurant ranks among the world's best, aims to transform food and profits at five organisations for a Channel 4 series.

Heston's Michelin Impossible will see him take on the kitchen challenges of British Airways, NHS, the Royal Navy, Cineworld Cinemas and ferry company Stena Line.

Heston is known for his unconventional dishes and taste experiments and took on the task of overhauling roadside chain Little Chef for a previous series.

The series is to be aired from January

Channel 4 said: "Heston conducts outrageous and bizarre experiments in his quest to find solutions where other chefs have failed."

The chef will also be seen taking part in a season of programmes about fish, the Great Fish Fight.

[Invictas]

Don't hold your breath jd_1984
He WAS supposed to do the same thing to the menu of Little Chef,only one of their restaurants tried it out,and even in that ONE branch it didn't suceed.
The NHS menu reforms went the same way.
He and his staff have no concept of how or what Little Chef/NHS,and now airline passengers want.
In the Little Chef project he couldn't grasp that people didn't like his bizarre "food".
Being cynical I thought it was just a ploy on his part to get yet MORE publicity,so I am afraid I think that the airline idea will have the same outcome!

[237SJ]

That should be interesting. I don`t know how he`s going to manage it on the per head budgets involved.

[snags]

Stick a McDonalds at the back of each plane. Problem solved.

[ummmm]

Thats not a bad idea Snags...

[snags]

People moan about them but have you seen the queues at the Mcdonalds in airports...

[ummmm]

Cheap and cheerful...unlike sandwiches.

[NazNomad]

Great ... next time I fly I shall expect a hollowed-out bread roll with a braised wren shoved inside it. :-(

[snags]

... followed by pan fried sea sponge on a bed of bees pollen. Delish...

[cazzz1975]

oh great, I suppose this means a great big orange being stuffed in a joint of pork then..

[AB Editor]

I always think you'd be better off with a Nero's or something in a plane. I'd be quite up for a hot panini from the griller/toaster thing instead of a poor attempt at a proper meal...

Also, if they could make a decent coffee on a plane I'd be happy.

Spare Ed

[snags]

Long haul food has always been ok imo... it's the shorter flights to the Med etc. that have poor quality...

[mccfluff]

i could do with a nice coffee now

[NazNomad]

I sat near the galley on a long-haul ... at the end of the flight, one of the cabin crew walks up, makes excuses for the galley being ocasionally noisy and hands me a bottle of champagne for my trouble ... result.

[snags]

I suspect you'd have been happier with a Happy Meal presented by cabin crew dressed as Ronald, no?

[micmak]

Aldo Zilli (sp) Did the food on Thomson flights a couple of years back. The meals were far too spicy. Fortunately he didn't last long. On every flight I went on in that time people were complaining.

[NazNomad]

I wasn't in First Class y'know. :-)))

[sandyRoe]

A glass of very ordinary red wine costs £4 on a Ryanair flight. How much would they charge for a decent meal?

[snags]

I'd be happy to forgo flight food all together and for them to spend the money on scantily clad aisle dancers mid-flight...

[ethandron]

seems little chef did listen:
http://www.littlechef.co.uk/latest

[NazNomad]

I never bother with food on a short-haul ... Is it even normal to be eating your dinner at 4a.m.?