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Should The Bbc And Itv Use Their Other Channels When Airing Sports Events?
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Is it fair to those who do not have any interest in sport for both the ITV and the BBC to broadcast these events on their main channels at peak viewing time?
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For more on marking an answer as the "Best Answer", please visit our FAQ.Of course it's fair. I have no interest in soaps, cookery programs, chat shows, quiz shows, most drama series etc. etc. I don't expect ITV and the BBC to stop showing them at peak viewing times, because I know there are many people who enjoy watching them. When major sporting events are shown they often attract higher viewing figures than the usual programs that would be shown. Lots of people on this site were watching the World Cup Rugby this morning.
Emmie; "Too much sport on tv." After tonight's live England match, there is not one bit of sport on peak time tv until next Saturday's racing. Then that may even be on ITV 4 - i haven't got the schedule for next Saturday at hand. At the moment, following on the heels of the World Championship Athletics, we have the Rugby WC and the Euro qualifiers which are quite rightly covered. Aside from the racing and MOTD, a normal week's peak time tv contains no sport whatsoever.
National teams playing Sports is a mainstream event and will attract a lot of viewers. The World Cup cricket final got 8.3million viewers, while this years Wimbledon Tennis final got 9.6million viewers.
Popular shows such as Holby City averages only 2.2millions.
So in short, yes they should be on the main channels because they entertain 4 times as many viewers as the regular programmes.
For ITV, 4 times as many viewers increases advertising sales substantially.
Popular shows such as Holby City averages only 2.2millions.
So in short, yes they should be on the main channels because they entertain 4 times as many viewers as the regular programmes.
For ITV, 4 times as many viewers increases advertising sales substantially.
Of course, they should use their other channels. Some people only have their TV for company and not everyone wants to watch 3 hours of football and they miss watching their regular programmes. I don't watch all the soaps but I do watch Corrie. The last time it was on was last Wednesday and it's not on again until this Wednesday so a weeks gap. I have difficulty remembering what happened a few days ago so I've no chance of remembering what happened a week ago.
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