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oblietrix | 14:01 Sat 10th Jul 2004 | Film, Media & TV
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loreal
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L'oreal is a company that makes hair care products and advertises with the slogan "Because you're worth it". An earlier advertising campaign for the company was responsible for the meme "here comes the science bit".
There is a character in a Carl Hiassen novel called L'Oreal. Can't remember which book though.

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