If high profile people wear symbols of certain charities or to commemorate certain events in history, then that increases the awareness of the charities / events, which, within reasonable guidelines, is a good thing.
For that reason, all presenters and most guests on television around 11 November wear poppies - and I would suggest it is mandatory for BBC presenters to do so.
If the BBC are then going to present a consistent policy, it would be logical that something as signficant as World Aids Day would be an event it is appropriate to support by having its high-profile presenters and guests wearing an emblem - if they choose to do so.
How on earth then, is there an apparent policy where guests on Mr Norton's show were allowed to wear the emblem, and he was prevented - had he adhered to the policy.
It shows a lack of consitency, and a predjudice bordering on loopy, to allow guests on a show to wear an emblem, and a host who I am sure has a vested interest in the event - is prevented from wearing his own emblem.
I roundly applaud Mr Norton for his stance - I am sure he knows that the BBC are actually powerless to do anything in the light of his rebellion, since they need him far more than he needs them.
I will be interested to hear what the BBC - hardly a model of good business or social practice - is going to say to explain its policy, and what, if anything, it plans to do with its miscreant presenter.
Thus far, they have 'reprimanded' his production company - well big chuffin' deal - I bet GN is really quaking in his shoes!!!