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Should Advertisers Pander To Diversity?
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/// Marketing departments are promoting diversity in their campaigns to 'prevent perceived discrimination', a survey of 500 companies has revealed. ///
It would seem that if you are a white, straight model, you are already experiencing 'perceived discrimination'.
/// Marketing departments are promoting diversity in their campaigns to 'prevent perceived discrimination', a survey of 500 companies has revealed. ///
It would seem that if you are a white, straight model, you are already experiencing 'perceived discrimination'.
Answers
The survey in the article said the population was 87.2%, 2% mixed race, 6.9% Asian, 3% black and just 1% othere. Perhaps rather than trying not to appear racist or homophobic or whatever the trendy thing is (as the article imply) they should be looking at population % and cast accordingly. If advertisers are trying to catch their customer base then the 87.2% is...
10:54 Sat 26th Aug 2017
does AOG HAVE to ascribe anything and everything to race and colour ? No, but he does !
Hey AOG shouldnt you be down the ring of steel - Notting Hill that is - being knocked about by the flying beasts ?
{picture it - thumping hypnotic boogie woogie muzak.....
thwop ! AOG is hit by something [soft but powerful] and video of AOG in full metal jaket flying across the crowded road]
he shakes himself awayke - it IS all a dream
advertisers pander after profits - have you noticed ?
sales were higher it was shown ( fifty y ago so it mightve changed) if the ads were with cute attractive anglos
[buy one and you are buying into their life style]
Hey AOG shouldnt you be down the ring of steel - Notting Hill that is - being knocked about by the flying beasts ?
{picture it - thumping hypnotic boogie woogie muzak.....
thwop ! AOG is hit by something [soft but powerful] and video of AOG in full metal jaket flying across the crowded road]
he shakes himself awayke - it IS all a dream
advertisers pander after profits - have you noticed ?
sales were higher it was shown ( fifty y ago so it mightve changed) if the ads were with cute attractive anglos
[buy one and you are buying into their life style]
The survey in the article said the population was 87.2%, 2% mixed race, 6.9% Asian, 3% black and just 1% othere.
Perhaps rather than trying not to appear racist or homophobic or whatever the trendy thing is (as the article imply) they should be looking at population % and cast accordingly.
If advertisers are trying to catch their customer base then the 87.2% is by far the biggest.
Perhaps rather than trying not to appear racist or homophobic or whatever the trendy thing is (as the article imply) they should be looking at population % and cast accordingly.
If advertisers are trying to catch their customer base then the 87.2% is by far the biggest.
It would seem that if you are a white, straight model, you are now experiencing a greater variety of roles to apply for, and with that an increase in the competition applying for said roles.
In my view some advertisers handle things clumsily and a situation can appear forced, good advertising and you don't notice that at all.
In my view some advertisers handle things clumsily and a situation can appear forced, good advertising and you don't notice that at all.
/// Unilever's Dove Real Beauty campaign showcased 32 women, aged 11 to 71, from 15 countries ///
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Pick out those coming from 15 different country.
/// Transport for London has axed images of a four-year-old Muslim girl used in its £2million campaign for schools and nurseries. ///
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Oh dear, now we are in trouble.
http://
Pick out those coming from 15 different country.
/// Transport for London has axed images of a four-year-old Muslim girl used in its £2million campaign for schools and nurseries. ///
http://
Oh dear, now we are in trouble.
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