Hi, I have had my foundation colour matched by Prescriptives and they will tailor the foundation to your requirements ie they put in anti aging serum, or moisturiser or whatever you need. They match it to your neck colour so you don't have to worry about tide marks so it is absolutely individual. Prescriptives are in the larger department stores but if there isn't one local to you, it is worth travelling to get your initial blend then they keep your details on file and will make it up and post it to you when required. It is about �40 but as it made to be perfect for you, you will use every last drop. I would never buy foundation from anywhere else now.