News0 min ago
Heston to take on airline food.....
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Heston Blumenthal is hoping to do for much-mocked airline food and NHS meals what he did for Little Chef - by raising culinary standards.
The award-winning chef, whose Fat Duck restaurant ranks among the world's best, aims to transform food and profits at five organisations for a Channel 4 series.
Heston's Michelin Impossible will see him take on the kitchen challenges of British Airways, NHS, the Royal Navy, Cineworld Cinemas and ferry company Stena Line.
Heston is known for his unconventional dishes and taste experiments and took on the task of overhauling roadside chain Little Chef for a previous series.
The series is to be aired from January
Channel 4 said: "Heston conducts outrageous and bizarre experiments in his quest to find solutions where other chefs have failed."
The chef will also be seen taking part in a season of programmes about fish, the Great Fish Fight.
The award-winning chef, whose Fat Duck restaurant ranks among the world's best, aims to transform food and profits at five organisations for a Channel 4 series.
Heston's Michelin Impossible will see him take on the kitchen challenges of British Airways, NHS, the Royal Navy, Cineworld Cinemas and ferry company Stena Line.
Heston is known for his unconventional dishes and taste experiments and took on the task of overhauling roadside chain Little Chef for a previous series.
The series is to be aired from January
Channel 4 said: "Heston conducts outrageous and bizarre experiments in his quest to find solutions where other chefs have failed."
The chef will also be seen taking part in a season of programmes about fish, the Great Fish Fight.
Answers
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No best answer has yet been selected by jd_1984. Once a best answer has been selected, it will be shown here.
For more on marking an answer as the "Best Answer", please visit our FAQ.Don't hold your breath jd_1984
He WAS supposed to do the same thing to the menu of Little Chef,only one of their restaurants tried it out,and even in that ONE branch it didn't suceed.
The NHS menu reforms went the same way.
He and his staff have no concept of how or what Little Chef/NHS,and now airline passengers want.
In the Little Chef project he couldn't grasp that people didn't like his bizarre "food".
Being cynical I thought it was just a ploy on his part to get yet MORE publicity,so I am afraid I think that the airline idea will have the same outcome!
He WAS supposed to do the same thing to the menu of Little Chef,only one of their restaurants tried it out,and even in that ONE branch it didn't suceed.
The NHS menu reforms went the same way.
He and his staff have no concept of how or what Little Chef/NHS,and now airline passengers want.
In the Little Chef project he couldn't grasp that people didn't like his bizarre "food".
Being cynical I thought it was just a ploy on his part to get yet MORE publicity,so I am afraid I think that the airline idea will have the same outcome!
seems little chef did listen:
http://www.littlechef.co.uk/latest
http://www.littlechef.co.uk/latest
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