Jobs & Education0 min ago
Oxford University Press, You Silly Sausage.
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At least the Daily Mail isn't afraid to publish pictures of sausages, bacon and pigs.
At least the Daily Mail isn't afraid to publish pictures of sausages, bacon and pigs.
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Don't tell Ab Editor or he/she will ban more words - bacon, sausages, pork, ham, piglets.
The world is going crazy. I do hope that the Mail has the story mixed up a little.
The world is going crazy. I do hope that the Mail has the story mixed up a little.
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OUP is run as a commercial trading company.
It aims to reach as many customers as possible to make as much money as possible.
If thousands of potential customers do not buy its products because the characters are eating sausages then they lose lots of sales and lots of money.
The advice to new authors is not to promote Islam but to maximise appeal for its books.
If another company wants to published books about "Billy and the Bacon Butty Monster" then they are welcome to try it. But they are unlikely to make as much money as OUP who are going for the mass market.
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It aims to reach as many customers as possible to make as much money as possible.
If thousands of potential customers do not buy its products because the characters are eating sausages then they lose lots of sales and lots of money.
The advice to new authors is not to promote Islam but to maximise appeal for its books.
If another company wants to published books about "Billy and the Bacon Butty Monster" then they are welcome to try it. But they are unlikely to make as much money as OUP who are going for the mass market.
http://
Classic Daily Mail story.
The OUP sells materials throughout the world, right?
So doesn't the following make sense:
"A spokesman said: ‘Many of the educational materials we publish in the UK are sold in more than 150 countries, and as such they need to consider a range of cultural differences and sensitivities."
The best way to read a DM story is to look at the headline, become 'outraged', and then look for the explanation about three quarters down the page.
The OUP sells materials throughout the world, right?
So doesn't the following make sense:
"A spokesman said: ‘Many of the educational materials we publish in the UK are sold in more than 150 countries, and as such they need to consider a range of cultural differences and sensitivities."
The best way to read a DM story is to look at the headline, become 'outraged', and then look for the explanation about three quarters down the page.
Isn't OUP's action somewhat offensive to Muslims and Jews?
What are they saying? "We believe that Muslims and Jews are small minded, petty and iirrational"?
Obviously they done actually EAT pork sausages ... but to suggest that they would be offended by the very mention of them is a bit patronising.
What are they saying? "We believe that Muslims and Jews are small minded, petty and iirrational"?
Obviously they done actually EAT pork sausages ... but to suggest that they would be offended by the very mention of them is a bit patronising.
An author submitting to the OUP would probably never dream of having characters eating horse. That is because most of its contributors are from a British cultural upbringing. Someone submitting a manuscript from other parts of the world might find it quite normal to be eating horse.
The OUP would not accept a manuscript with horse eating because no one in the UK would buy it. It would not be pandering to mi orities to ban horse eating books, it would be pandering to their bank balance.
The same goes for pig eating.
The OUP would not accept a manuscript with horse eating because no one in the UK would buy it. It would not be pandering to mi orities to ban horse eating books, it would be pandering to their bank balance.
The same goes for pig eating.
So what do they say to King Abdullah bin Abdul Aziz of Saudi Arabia hiring Richard Edelman's PR company, or G4S 'policing' the Hadj (given they are the vehicle for security against Palestinians in Israel) or Jewish customers staying in the Kuwaiti owned Grosvenor House or the NY Plaza.
As to OUP, there's a thing called market segmentation, Gromit - a max % of the population being Muslim and Jewish in this country does not consist mass marketing and then there's ways of masking the distribution by using subsidiaries to help channel the 'cultural sensitivities.'
As to OUP, there's a thing called market segmentation, Gromit - a max % of the population being Muslim and Jewish in this country does not consist mass marketing and then there's ways of masking the distribution by using subsidiaries to help channel the 'cultural sensitivities.'
For those who wish to shoot the messenger feel free to select other targets as the Daily Mail one is getting rather thin.
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