If as I suspect there has been some sort of jiggery pokery going on to influence me & others who voted Brexit then I think it is only fair that the referendum is re-run. What do other fair minded A/Bers think ?
Every advertising company uses psychology. This is nothing new. Both sides will be very proficient in manipulating their target audience. McKenna will have had absolutely no impact in the design and delivery of these ads.
It's a nice story but it wasn't McKenna wot won it. Definitely not a reason for a re-run of the Referendum.
Mr McKenna is a force to be reckoned with.
Just look down any high street and see the toned, upright, healthy people who've replaced the shuffling, shell-suited gut buckets of a few years ago thanks to his tome Hypnotic Gastric Band.