I don't think there are any hard and fast rules on qualification these days - its not like the seventies when Bill Shankley said at he end of a league championship, theres the medals lads, if you've earned one then take one.
Lets be fair even in the old days phyisio's, chairmen, directors, Doctors associated with winning teams all got a winners medal, so who knows whats going on now. Its such a 'squad' issue now that probably even the tesa lady and ball boys might be in with a shout - all