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suntan lotion smell in travel agent
I was in a travel agent earlier today and there was a faint smell of suntan lotion. I put it down to my imagination, but when I was walking out, they have a blow heater above the door and I swear the smell was stronger as I passed under it.
Surely they're not piping hawiian tropic in the system to lure a sale???
Surely they're not piping hawiian tropic in the system to lure a sale???
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For more on marking an answer as the "Best Answer", please visit our FAQ.OMG... yes they do.. they purchase a special coconut smell from these people...
http://www.aromaco.co.uk/News/GlobalTrends.htm
to quote
Creating a brand scent may engage the senses of the consumer, but will it help to sell the product? Doug Glenwright, marketing manager of customer experience at travel agent Thomson, believes it can.
The high-street holiday firm pumps out a coconut aroma in three-quarters of its stores and believes offering a sensory experience pushes customers to book their summer vacation.
Glenwright says the coconut scent evokes the positive feelings of past holidays and puts consumers in the mood to book another getaway.
http://www.aromaco.co.uk/News/GlobalTrends.htm
to quote
Creating a brand scent may engage the senses of the consumer, but will it help to sell the product? Doug Glenwright, marketing manager of customer experience at travel agent Thomson, believes it can.
The high-street holiday firm pumps out a coconut aroma in three-quarters of its stores and believes offering a sensory experience pushes customers to book their summer vacation.
Glenwright says the coconut scent evokes the positive feelings of past holidays and puts consumers in the mood to book another getaway.
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