Probably the super rich, but whether the general public will remains to be seen imo. Mind you the listening figures must have been alright last year for them to do it again I should think.
i don't begrudge people giving their money to whatever charity they want and i acknowledge that the hype probably does help the money go up, but it just takes over for days on end. Sdly my radio in the car can only get B
radio 2 or five live with any kind of certainty.
eerrgghh another whole programme of it today.
"if you can afford to bid then do so, if you can't afford to bid we hope you are enjoying listening to the live auction".
errrrr no....
someone again mentioned today it was a "money can't buy" experience. Well it can if you have £50k