sweet advert

[hifi11]

what advert used the slogan 'they melt in your mouth not in your hand'

[Mortartube]

Treets - they melt in your mouth and not in your hand.

[IndieSinger]

I'm sure M&Ms used that slogan.

[IndieSinger]

I'm sure M&Ms used that slogan.

[Jansy]

That's funny, 'cos I thought it was "Minstrels"!

[RamphersandR]

It WAS Minstrels!

[IndieSinger]

I thought it was Minstrels too, about 10 years ago. Just did a search for the slogan and it came up with M&M pages, so I'm not imagining it.

[PhilD]

Didn't Treets become Minstrels in the same way Marathon became Snickers?

[Mortartube]

I think this relates to how old you are. I definitely remember it being used for Treets and I thought it was used for Minstrels later. I also did a search and found the M&M reference. In this day of huge corporations, you'll probably find that all of these product brands are owned by the same company and they've carried the slogan over to a newer product. M&M's were the replacement for treets in the UK some years age. I wish they'd bring the original treets back. Far better IMHO.

[jenstar]

Minstrels definitely used it, and I do remember someone else using it later when I thought "they've ripped that off Minstrels!". But I don't know what the other one was. M&Ms seems more likely because I remember them being launched over here, as opposed to Treets which go waaaaay back.

[BenDToy]

All the brands mentioned (Treets, M&Ms, Minstrels) are owned by Mars Inc. I am fairly sure the first one to use the slogan was Chocolate Treets, long before M&Ms and Minstrels existed. Chocolate Treets changed their name to Minstrels, amd Peanut Treets became Peanut M&Ms. Confusing or what!! M&Ms are obviously a Smarties copy. I think Minstrels now use Galaxy somewhere in their name, which is another Mars brand.

[Greedyfly]

M&Ms

[CLANCEY]

MINSTRELS