Isn't it strange. The Tories banned Retail Price Maintenance by law many years ago on the grounds that it prevented competition, and led to consumers having to pay too much. This was the system where manufacturers would set the sale price of their goods, and retailers weren't allowed to sell things for less, and the system was supposedly done away with. Yet, as with many other items on the High Street, if you look around for Apple products, they're all being sold at the same price by different retailers. So how does that work?