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For more on marking an answer as the "Best Answer", please visit our FAQ.The explanation is simply that when service personnel (not just the Army) started to wear identity discs they were in the form of those previously worn by dogs. Because they looked the same they just called them the same.
Quizmonster is correct about service personnel being treated like dogs ... but that's a different issue.
Quizmonster is correct about service personnel being treated like dogs ... but that's a different issue.