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Bakes Beans

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emmalee | 22:10 Wed 04th Jan 2006 | Food & Drink
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Question below promted this: have any other ABers noticed that the Beans on a heinz tin is spelt with a Z as in Beanz, only noticed the other day, how long has it 'bean' like that?
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I'm certainly old enough to remember that: Over a million housewifes every day open a tin of beans and say beanz meanz heinz! It used to be a TV add in 60's.

No - the advert always had a Z but the tins used not to - I still have a tin in my cupboard with Baked BeanS on it and it doesn't expire until 2007.


I think it changed last year when they rebranded - they also created a new low sugar low salt brand which is more expensive than the same product in a Weight watchers from Heinz tin!

Heinz changed the name on the beans can to Beanz in July 2004 following a large advertising campaign and a new recipe in which salt was reduced.


The press release giving the details and a lot of background on Heinz and beans can be read here : - http://www.responsesource.com/releases/rel_display.php?r elid=19025&hilite=

It's a technicality, now they dont have to include beans in the recipe!

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