News4 mins ago
It Doe's What It Says On The Tin!!!
9 Answers
I am sure most of you have heard of the saying in the adverts, but are company's products tested before they can guarantee this works to the public?
The one that springs to my mind that dosent do what it says etc. Is '' Bang '' the kitchen cleaner.
In the advert you are shown one swipe on a dirty stainless steel draining board, and WOW, its sparkling clean.
This never happen in reality, so why are they allowed to show/say it?
Have any of you used products that don't do what they they say they do?
Sorry, just my moan of the day!
The one that springs to my mind that dosent do what it says etc. Is '' Bang '' the kitchen cleaner.
In the advert you are shown one swipe on a dirty stainless steel draining board, and WOW, its sparkling clean.
This never happen in reality, so why are they allowed to show/say it?
Have any of you used products that don't do what they they say they do?
Sorry, just my moan of the day!
Answers
Out of interest, are you following the instructions exactly? It might say spray it and leave it for 3 weeks before you wipe it off? :-)
16:52 Thu 07th Nov 2013
The ASA (Advertising Standards Authority) scrutinise every TV ad script prior to production and will demand corroboration or changes to be made when claims are made. I've had a few 'discussions' with them in my time.
Usually with technical or performance claims they will accept a report from an appropriate independent third party. So companies hire Labs to run tests etc In some circumstances and conditions, they must have got someone to achieve the results claimed.
The ads that amuse me are the cosmetic ads where close scrutiny shows unconvincing test results (68% of women who noticed a difference agree) from statistically dubious sample sizes (120 women surveyed)
Usually with technical or performance claims they will accept a report from an appropriate independent third party. So companies hire Labs to run tests etc In some circumstances and conditions, they must have got someone to achieve the results claimed.
The ads that amuse me are the cosmetic ads where close scrutiny shows unconvincing test results (68% of women who noticed a difference agree) from statistically dubious sample sizes (120 women surveyed)
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