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Marketing the AnswerBank

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IndieSinger | 18:56 Wed 21st Apr 2004 | Adverts
7 Answers
If it had to be advertised on TV (it doesn't), what kind of advert do you think it should be? Who do you think should be in it? What about the music? What kind of slogan? Michael Winner?
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Slogan:

The AnswerBank - We're Answer Bonkers!
best advert question, ever
I'd like to see something about really unlikely people logging on and giving answers to complicated questions. Like, a seemingly stereotypical blonde bimbo with long legs and a short skirt, on her laptop focusing really hard and giving some very intelligent answers.

Then, like a bored asian cornershop owner, making his contribution on the site.

Stereotypes proved wrong, because everyone has an Answerbank!

Great question indie and great answer beenee.

My own version of the advert would be something like this; 2am(ish) Somebody sat in front of a monitor head down, half asleep, clock ticking in background, casts a tired eye at the screen and suddenly sits bolt upright when he notices a new question has appeared. Immediately starts typing as fast as he can, whereupon the camera "zips" from the keyboard, down the cable to the computer, through the modem and out into the worldwide web. From here it travels at lightening speed coming out in other living rooms/studies etc. to show people in various parts of the world typing furiously, some with smoke coming from their keyboards, one would probably have a kilt on and guitar round his neck chanting anti-english songs, another would be sat in a complete Darth Vader costume, along with many other AB regulars' Eventually, they all slump back into their chairs in annoyance as they see that they've been beaten to the answer by...Quizmonster' (of course). Cut to his front room which shows him exactly how he was described in that brilliant thread a few months ago'which I can't find but I'm sure it was entitled something like, "Quizmonster, Human Search Engine or what?"

By the way, if anyone can find the thread, please post the link thanks.
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Great answers beenee and gazzawazza - I was nearly crying with laughter at the bit about "one would probably have a kilt on and a guitar round his neck chanting anti-english songs" hehe.

Music, then? What style? Any particular (well-known?) tracks fit the theme?
Just off the top of my head, how about "There are more questions than answers" at which point some voice-over person would say, "Except on AnswerBank."

I think I'm going to mull this one over and come up with some more ideas...

Just thinking about my stereotypes idea - we'd also have to have a very -c o m m o n- looking woman complete with the gold creoles (sorry!)giving her answers.

May have to go for something completely ironic: like a piece of pretentious classical music. Hehe.. when does shooting begin? :)

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