Help - Market Research Question

[alaric]

Do you think it is growing/dropping in volume terms?
Which is the best performing sector?
Which sectors will be best performing during next 5 years and why?
What are the key factors determining unit price movement?
Which companies and brands are leading the categories and why?




Product..................Data Type.....Unit.....2011.....2012......2013......2014.....2015.....2016.....2017

Bottled Water.........volume.......litres..........73,0.....71,1.....72,6.....74,8.....78,3.....80,1.....82,2

Carbonates.........volume.........litres..........45,8.....45,5.....45,8.....46,0..... 43,0.....42,0.....41,8

Concentrates........volume.......litrs............1,3.........1,3........1,4.........1,4.........1,5.......1,5.......1,5

Fruit Juice...........volume....... litres..........49,9.....45,2.....44,2.....43,5.....42,9.....42,7.........42,4

RTD Coffee.........volume....... litres........0,0..........0,0.....0,0.....0,0........0,0...........0,0........0,0

RTD Tea Total.....volume.....litres............4,7............4,7.....4,8.....5,0.......4,9............4,8.....4,7

Energy Drinks......volume.....litres.............5,1...........5,2.......5,3.....5,5..............5,8.....5,8.....5,8



Product.............Data Type.....Unit...............2011.....2012.....2013......2014.....2015.....2016...2017

Bottled Water.....value.....local currency.....56,7.....57,1.....59,4.....61,7.....64,3.....66,5.....70,8

Carbonates.......value.....local currency........51,2.....51,7.....53,2.....54,7......52,9.....52,6........54,1

Concentrates.....value.....local currency........3,4.....3,5.........3,7......3,7........3,8.........3,9........4,0

Fruit Juice........value.....local currency.......56,3.....53,1........54,5.....56,6.......58,1.....59,3....60,7

RTD Coffee.......value.....local currency........0,1.....0,1..........0,1.......0,1..........0,1.......0,1........0,1

RTD Tea...........value.....local currency........6,4.....6,6..........6,8.......7,2..........7,1.........7,0.....7,1

Energy Drinks.....value..... local currency.....13,3.....13,6.....14,1......15,0.........16,0.....16,6.....17,4

[Old_Geezer]

Looks more like a coursework question to me.