Silliemillie > Don't remember any other winner of Bake Off getting such exposure.
Yes that would be true. However, I detect an element of resentment in this statement in addition to AOG's comments.
I gave some examples earlier of people who ubiquitously pop up on different shows.
I also think there is a distinction to be made sometimes between popularity and talent.
In the sporting world for example how many different people were talented at their sport and replaced more accomplished broadcasters because they were seen as more hip. Snooker, football and horse racing are three sports I would consider this to be the case.
In chat shows, I have often seen a celebrity guest then pop up the next evening on another programme and then maybe appear to press the button on the Lottery show!
Regular appearances in different areas is nothing new and I'm not sure why Nadiya is being singled out as if it is in some way unjustified.
Familiarity clearly does breed contempt to some...