Fast Forward Funtion Not Working

[renegadefm]

I used to record programs purposely because I knew I could fast forward through the adverts. 

But I have noticed in the past few weeks everytime I try to fast forward it brings up a message fast forwarding is not available for this channel, but it doesn't seem to matter which channel it is. 

This also happens if the phone rings and I pause live tele, but when or if I try to press fast forward to catch up to live tele or just fast forward a tiny bit, it refuses to do this. 

Is there something wrong with with my system, it is a BT tv box, or is this more disruptive rules?

[Buenchico]

BT removed the ability to fast-forward through ads on 6 November:
https://www.ispreview.co.uk/index.php/2023/11/ee-and-bt-tv-customers-can-no-longer-skip-adverts-on-itv.html

[barry1010]

Hope Virgin doesn't do the same, I haven't watched an advert for years

[renegadefm]

So is this unique to BT boxes? I imagine it to be a rule that will become across all platforms like Sky etc

[barry1010]

Apparently you can fast forward recordings in aerial mode, not internet streaming

[barry1010]

It's BT and EE.  They've obviously accepted cash incentives to do this

[ToraToraTora]

if they do it on sky there'll be no point having it.

[barry1010]

Sky charges £5 a month to skip through ads if you have Sky Glass

[ToraToraTora]

I have sky Q you can still zip through ads for no extra charge.

[royfromaus]

Fast Forward Funtion Not Working

____________________________________

Thought for a moment this was another Rosie Jones grumbling thread.

[andy-hughes]

Indeed, advertisers are not going to shell out millions to finance TV companies whose viewers skip the ads without watching, and being persuaded to buy, by them.

I would think software to prevent that was a given for the TV companies to ensure essential revenue was forthcoming. 

[renegadefm]

Seems like we will be force fed adverts even if we record programmes which seems ridiculous in my opinion. I don't pay attention to advertising anyway, I tend to shut off mentally. 

In my opinion we pay enough towards watching television so its a shame to be bombarded with adverts. 

Maybe we need to protest and stop buying the tv licence? 

[ToraToraTora]

The TV license is to fund the BBC they don't show ads.

[barry1010]

I've been skipping ads ever since I bought a video recorder in the very early 80s, it's not a new thing.

ITV wants people to pay for ITVX

[janzman]

After you press pause on live tv just change channel for a moment, then go back to the channel you were watching and youll find its caught up 

[renegadefm]

Janzman, great idea, but my point was I used to purposely record programmes to watch knowing I can fast forward through the ads, but now I can't even do that which I find unfair really. 

 

[THECORBYLOON]

No doubt the advertisers think your skipping their ads is also unfair.

[renegadefm]

I never buy anything based on an ad anyway. 

If we rememberd all the ads we see each day and bought their products we would be broke. 

I personally have a pet hate towards ads, we shouldn't be bombarded with them via the media when I pay enough for a tv licence and other subscriptions, Netflix, Sky, etc etc. 

Ads are everywhere these days, even some radio stations, its crazy!! 

[THECORBYLOON]

If you don't shop at Aldi, for example, how would you know you could buy product X for £2.50 less than in Asda without the fact being advertized?

[barry1010]

Corby, I use Trolley.com for that information 

[THECORBYLOON]

Fair enough but what about split-new products? 

Advertizing brings them to a wider audience.