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What is change management?

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momoran | 17:31 Thu 11th Jan 2001 | Film, Media & TV
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What is change mangement?
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It's a method of using old ideas under new names and claiming a large bonus for doing it. A bit like Robbie Williams records, really.
It's a corporate buzz-phrase. Change is the only thing that's constant - so therefore it's a nice little earner for management training businesses, and so it's in their best interests to make 'change management techniques' courses seem essential. For senior management, it's a way of saying to their lower employees: 'we'll screw you around as much as we like - so you better be prepared to deal with it'.

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