As Le Chat has already said, ASDA is simply trying to get the police to do their job of enforcing the law.
It becomes tiresome to see and hear politicians whingeing on about alcohol-related problems � many of which they have exacerbated with their foolish extension to licensing hours. Their stock answer is always to either impose punitive taxes or introduce new laws. Neither of these is the answer.
Price is not an effective way of controlling drunkenness. Those charged with alcohol related offences are very often allegedly broke, but still find the funds to buy booze. Under 18s (whom, we are told, are a big problem) seem to have limitless cash for gadgets and will have no problem finding a few extra pence if the price is increased. Furthermore, other countries where drink prices are much lower than ours do not seem to have the sort of drink related problems that we endure (apart from Brits visiting their cities on stag and hen nights).
There are already sufficient laws in place to control drinking. When was the last time any readers saw a pub customer refused a drink because he or she was drunk? They are allowed by pub managers to drink themselves into oblivion when the licensing laws clearly state that people who are drunk should not be served.
Adults buying alcohol for minors is a big problem as poohshunny points out. Adequate laws exist to prevent it; adequate policing to enforce them does not.
There is no point in the government considering new laws (of any description, not only to tackle this problem) unless and until those currently in place are properly enforced. Current laws are adequate if properly enforced. The sad truth is that they simply are not. If ASDA succeeds in its attempt to get the police to do their job then more power to their elbow.