Do Tesco think that we are stupid

[granny grump]

At a choice point of sale they were displaying Andrex toilet rolls on special offer
directly above each other

1 pack of 18 toilet rolls for £7.00
or
2 packs of 9 for £7.50

What is that about?????

[owdhamer]

its called shafting

[abstibus]

Asda has 6 Cokes for £1.50 or 12 for £5 - above each other.

[boxtops]

It doesn't make them look stupid at all, it's clever marketing - you just need to keep your wits about you, as a customer. If people will buy the more expensive alternative, the shops are not going to stop them, are they? I'm finding this happening more and more these days - you just have to be wily when you are shopping.