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why did viva end jersey shore

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sonic420 | 21:28 Thu 15th Sep 2011 | Film, Media & TV
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why did viva end jersey shore and will it be back on there
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They probably took it off air for the same commercial reason that many programmes disappear from TV channels.

MTV (who own Viva) have to pay to buy the broadcasting rights. Independent auditors monitor the audience figures for the programme. MTV try to sell enough advertising to cover their costs (and to make a profit) but, if the audience figures...
21:43 Thu 15th Sep 2011
What is "Viva" ?

I've seen that show being advertised on MTV recently.
They probably took it off air for the same commercial reason that many programmes disappear from TV channels.

MTV (who own Viva) have to pay to buy the broadcasting rights. Independent auditors monitor the audience figures for the programme. MTV try to sell enough advertising to cover their costs (and to make a profit) but, if the audience figures aren't high enough, advertisers won't pay the rates required to meet the cost of buying the programme. So (since they can't afford to make a loss) MTV decide not to buy further series of the programme.

For a definitive answer, email MTV:
http://www.mtv.co.uk/contact

Chris
Its on every Tuesday on MTV now sonic.

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