Fr Bill - Just a few months ago, a church, or Diocese), in Manchester was handing out, "Welcome Packs," to churchgoers, in order to attract and retain their membership.
The packs consisted of Fair Trade chocolate, as well as the usual written materials.
This is unashamed marketing of religion, and I do not think it does any good at all.
Surely the purpose of the Church is to preach the gospel of God, and not to tailor its message according to the clientele it expects to attract?
"Good works," in whatever form, are to be applauded, but they should not be promoted surely, in place of preaching the gospel?
It is my belief that if the gospel is preached, then by Gods' grace, good works will follow, and no conscious marketing of religion should be undertaken.